Le Creuset at The Well x SAJO

Le Creuset’s store at The Well in downtown Toronto sets the brand’s coloured cookware against a black and white fixture package, so the colour comes from the cookware. DNS Industries built the millwork with general contractor SAJO: wall display units with black frames and shelving, centre display tables with white solid surface tops, and the cash desk.

Le Creuset store at The Well with black-framed wall displays and a centre display table
Black-framed wall displays and centre tables keep the attention on the cookware.

Wall displays and centre tables

The wall units are divided into bays by black frames, with shelving for cast-iron cookware. The centre tables pair white solid surface tops with open black bases, so cookware can be shown at counter height with stock below.

Le Creuset cash desk and black-framed wall shelving with cookware
Le Creuset display table with a white top and coloured cast-iron cookware
White solid surface top on a black base.

Project details

  • Client: Le Creuset
  • Location: The Well, Toronto, Ontario
  • General contractor: SAJO
  • DNS scope: millwork fabrication: wall display units, centre display tables with solid surface tops, cash desk
  • Manufactured at: 967 Edgeley Blvd, Vaughan, Ontario

DNS Industries Limited drafts and manufactures store fixtures and millwork for retailers, brands, designers and general contractors across North America. For a single store or a program, get in touch. Other retail projects: Herschel Supply Co. and Pout. See all projects on Our Work.